Privacy Policy

1. Information We Collect

We collect information in several ways when you use the Service:

1.1 Information You Provide Directly

When you create an account or use the Service, you may provide us with:

• Account Information: Name, email address, company name, and other information you provide during registration.
• Billing Information: Payment card details, billing address, and transaction history. Payment processing is handled by our third-party payment processor, Stripe, Inc. We do not directly store your complete payment card numbers.
• Communications: Information you provide when you contact us for support, submit feedback, or otherwise communicate with us.
• Business Information: Information about your business, including your eCommerce store, product catalog, and advertising objectives.

1.2 Information from Meta Platform Integration

When you connect your Meta advertising account to the Service, we access the following data through Meta's Marketing API:

• Ad Account Information: Account ID, account name, account status, and business association.
• Campaign Data: Campaign, ad set, and ad configurations including names, objectives, targeting settings, budgets, schedules, and status.
• Creative Content: Ad creative assets including images, videos, ad copy, headlines, descriptions, and call-to-action buttons.
• Performance Metrics: Impressions, reach, clicks, click-through rates, conversions, cost data, return on ad spend (ROAS), and other advertising performance metrics.
• Aggregated Insights: Aggregated audience insights and demographic breakdowns as provided by Meta (we do not access individual user data from Meta's platforms).

1.3 Information Collected Automatically

When you access the Service, we automatically collect certain information:

• Device Information: Device type, operating system, browser type and version, unique device identifiers, and mobile network information.
• Usage Information: Pages viewed, features used, actions taken, time spent on pages, and navigation patterns within the Service.
• Log Data: IP address, access times, referring URLs, and other standard server log information.
• Location Information: General location information derived from your IP address.

2. How We Use Your Information

We use the information we collect for the following purposes:

• Providing the Service: To operate, maintain, and deliver the features and functionality of the Service, including creative analysis, performance insights, optimization recommendations, and AI-generated advertising creative assets.
• Account Management: To create and manage your account, process transactions, and provide customer support.
• Service Improvement: To analyze usage patterns, diagnose technical issues, and improve the Service's features, functionality, and user experience.
• Machine Learning and Model Training: To train, improve, and develop our artificial intelligence and machine learning models using aggregated and anonymized data.
• Communications: To send you service-related communications, including account notifications, technical notices, updates, security alerts, and support messages.
• Marketing: To send you promotional communications about our products, services, and features. You may opt out of marketing communications at any time.
• Legal Compliance: To comply with applicable laws, regulations, legal processes, or governmental requests.
• Protection: To protect the rights, property, and safety of ADIQ.AI, our users, and the public, including detecting, preventing, and addressing fraud, security issues, and technical problems.

3. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

3.1 Service Providers

We share information with third-party service providers who perform services on our behalf, including:

• Stripe, Inc.: Payment processing and billing services. Stripe's privacy policy is available at stripe.com/privacy.
• Supabase, Inc.: Database hosting and infrastructure services. Data is stored in Supabase's Southeast US region. Supabase's privacy policy is available at supabase.com/privacy.
• OpenAI, L.L.C.: AI processing services for creative analysis and insights generation. OpenAI's privacy policy is available at openai.com/privacy.
• Google LLC: AI image generation services (Gemini). Google's privacy policy is available at policies.google.com/privacy.
• HighLevel Inc.: Customer relationship management, email communications, and marketing automation services. HighLevel's privacy policy is available at gohighlevel.com/privacy-policy.

These service providers are contractually obligated to use your information only for the purposes of providing services to us and in accordance with this Privacy Policy and applicable data protection laws.

3.2 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency), or when we believe in good faith that disclosure is necessary to: (a) comply with a legal obligation; (b) protect and defend our rights or property; (c) prevent or investigate possible wrongdoing in connection with the Service; (d) protect the personal safety of users of the Service or the public; or (e) protect against legal liability.

3.3 Business Transfers

If we are involved in a merger, acquisition, financing, reorganization, bankruptcy, or sale of company assets, your information may be transferred as part of that transaction. We will provide notice before your information is transferred and becomes subject to a different privacy policy.

3.4 Aggregated and Anonymized Data

We may share aggregated or anonymized information that does not directly identify you with third parties for research, marketing, analytics, and other purposes.

4. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect and track information about your use of the Service. Cookies are small data files stored on your device that help us improve the Service and your experience.

4.1 Types of Cookies We Use

• Essential Cookies: These cookies are necessary for the Service to function properly. They enable core functionality such as security, authentication, and session management. You cannot opt out of these cookies.
• Analytics Cookies: These cookies help us understand how users interact with the Service by collecting information about pages visited, time spent on the Service, and other usage metrics. This information helps us improve the Service.
• Marketing Cookies: These cookies are used to track visitors across websites and display relevant advertisements. They help us measure the effectiveness of our advertising campaigns.

4.2 Managing Cookies

Most web browsers are set to accept cookies by default. You can usually modify your browser settings to decline cookies if you prefer. However, if you choose to decline cookies, some features of the Service may not function properly. You can also manage your cookie preferences through our cookie consent banner when you first visit our website.

5. Data Retention

We retain your personal information for as long as your account is active or as needed to provide you with the Service. We also retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

When you request deletion of your account or data, we will delete your identifiable personal information within ninety (90) days, except where we are required to retain certain information for legal, regulatory, or legitimate business purposes. After deletion of identifiable information, we may retain anonymized and aggregated data indefinitely for analytics, research, and machine learning purposes. This anonymized data cannot be used to identify you.

6. Data Security

We implement appropriate technical and organizational security measures designed to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encryption of data in transit and at rest, access controls, regular security assessments, and secure data storage practices.

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee its absolute security. You are responsible for maintaining the confidentiality of your account credentials and for any activities that occur under your account.

7. Your Rights and Choices

7.1 Access and Portability

You have the right to request access to the personal information we hold about you and to receive a copy of that information in a structured, commonly used, and machine-readable format.

7.2 Correction

You have the right to request that we correct any inaccurate or incomplete personal information we hold about you. You can update certain account information directly through your account settings.

7.3 Deletion

You have the right to request deletion of your personal information. Upon receiving a valid deletion request, we will delete your identifiable personal information within ninety (90) days, subject to certain exceptions where retention is required by law or necessary for legitimate business purposes. To request deletion, please contact us at support@adiq.ai.

7.4 Opt-Out of Marketing

You may opt out of receiving marketing communications from us by clicking the "unsubscribe" link in any marketing email or by contacting us at support@adiq.ai. Please note that even if you opt out of marketing communications, we may still send you service-related communications.

7.5 Withdraw Consent

Where we rely on your consent to process your personal information, you have the right to withdraw that consent at any time. Withdrawing consent will not affect the lawfulness of processing conducted prior to withdrawal.

7.6 Disconnect Meta Account

You may disconnect your Meta advertising account from the Service at any time through your account settings or by revoking access through your Meta Business Settings. Upon disconnection, we will cease accessing new data from your Meta account, though previously collected data may be retained in accordance with our data retention policy.

8. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA):

• Right to Know: You have the right to request information about the categories and specific pieces of personal information we have collected about you, the categories of sources from which we collected the information, our business purpose for collecting the information, and the categories of third parties with whom we share the information.
• Right to Delete: You have the right to request deletion of your personal information, subject to certain exceptions.
• Right to Correct: You have the right to request correction of inaccurate personal information.
• Right to Opt-Out of Sale/Sharing: We do not sell your personal information. We do not share your personal information for cross-context behavioral advertising purposes.
• Right to Limit Use of Sensitive Personal Information: We do not use or disclose sensitive personal information for purposes other than those permitted under the CPRA.
• Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA/CPRA rights.

To exercise your California privacy rights, please contact us at support@adiq.ai. We may need to verify your identity before processing your request.

9. European Privacy Rights (GDPR)

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, you have additional rights under the General Data Protection Regulation (GDPR) and applicable local laws:

9.1 Legal Basis for Processing

We process your personal data based on the following legal grounds:

• Contract: Processing necessary for the performance of our contract with you (providing the Service).
• Legitimate Interests: Processing necessary for our legitimate interests, such as improving the Service, marketing, and fraud prevention, where such interests are not overridden by your rights.
• Consent: Processing based on your consent, which you may withdraw at any time.
• Legal Obligation: Processing necessary to comply with our legal obligations.

9.2 Your GDPR Rights

In addition to the rights described in Section 7, you have the following rights:

• Right to Restriction: You have the right to request restriction of processing of your personal data in certain circumstances.
• Right to Object: You have the right to object to processing of your personal data based on legitimate interests or for direct marketing purposes.
• Right to Lodge a Complaint: You have the right to lodge a complaint with a supervisory authority in your country of residence.

9.3 International Data Transfers

Your personal data may be transferred to and processed in the United States and other countries outside your country of residence. When we transfer personal data outside the EEA, UK, or Switzerland, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses approved by the European Commission or other legally recognized transfer mechanisms.

10. Meta Platform Data Use

This section specifically addresses our use of data obtained through Meta's Marketing API, in compliance with Meta's Platform Terms and Developer Policies:

• Purpose Limitation: We use Meta advertising data solely for the purposes of providing creative analysis, performance insights, optimization recommendations, and AI-generated advertising creative assets through the Service. We do not use Meta data for any undisclosed purposes.
• No Sale of Data: We do not sell, license, rent, or otherwise transfer Meta advertising data to any third party except as necessary to provide the Service through our authorized service providers.
• No Individual Targeting: We do not use Meta data to identify, target, or profile individual end users of Meta's platforms. We access only aggregated insights and advertiser-level data.
• Data Deletion: Upon your request, disconnection of your Meta account, or as required by Meta, we will delete Meta advertising data in accordance with Meta's requirements and our data retention policy.
• Compliance: Our data practices comply with Meta's Platform Terms, Developer Policies, and Data Use Policy. In the event of any conflict between this Privacy Policy and Meta's policies regarding Meta data, Meta's policies shall prevail.

11. Children's Privacy

The Service is intended for business users and is not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a child under 18 without verification of parental consent, we will take steps to delete that information. If you believe we may have collected information from a child under 18, please contact us at support@adiq.ai.

12. Third-Party Links

The Service may contain links to third-party websites or services that are not owned or controlled by ADIQ.AI. We are not responsible for the privacy practices of such third parties. We encourage you to review the privacy policies of any third-party websites or services that you visit.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the updated Privacy Policy on our website and updating the "Last Updated" date. For material changes, we may also provide additional notice, such as an email notification. Your continued use of the Service after any changes to this Privacy Policy constitutes your acceptance of the updated policy.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:

For data protection inquiries from European residents, you may also contact us at the address above. We will respond to your request within the timeframes required by applicable law.